DotActiv
DotActiv is a category management software providing end-to-end solutions for retailers and suppliers to optimize shelf space, create data-driven planograms, and improve overall retail floor performance and profitability.
PlanogramBuilder
PlanogramBuilder is a web-based 3D retail merchandising software that helps you create professional shelf layouts, optimize product placement, and generate detailed visual reports to improve your retail execution.
Quick Comparison
| Feature | DotActiv | PlanogramBuilder |
|---|---|---|
| Website | dotactiv.com | planogrambuilder.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $50/month |
| FREE Trial | ✓ 14 days free trial | ✓ 30 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1982 | 2003 |
| Headquarters | Cape Town, South Africa | Geneva, Switzerland |
Overview
DotActiv
DotActiv provides you with a comprehensive suite of category management tools designed to take the guesswork out of retail planning. You can create data-driven planograms that reflect actual consumer behavior, ensuring the right products are in the right place at the right time. By integrating your sales data directly into the design process, you can optimize shelf space and improve stock turns across your entire store layout.
The platform helps you bridge the gap between high-level retail strategy and floor-level execution. You can manage everything from floor planning and range maintenance to advanced retail analytics within a single ecosystem. Whether you are a small independent retailer or a large multinational supplier, these tools allow you to maximize profitability by making more informed merchandising decisions based on real-time performance metrics.
PlanogramBuilder
PlanogramBuilder is a specialized 3D tool designed to help you design and manage retail shelf space with precision. Instead of relying on manual sketches or complex CAD tools, you get an intuitive web-based interface where you can drag and drop products onto virtual shelving units. You can visualize your retail space in full 3D, allowing you to see exactly how your products will appear to customers from any angle.
The platform solves the common headache of communication between manufacturers and retailers by generating clear, actionable PDF instructions for in-store execution. You can import your own product images and dimensions to create a digital twin of your inventory. Whether you are a category manager at a large brand or a small boutique owner, the software helps you maximize sales per square foot by ensuring every product has its optimal place on the shelf.
Overview
DotActiv Features
- Data-Driven Planograms Create visual shelf layouts backed by your sales data to ensure every product earns its place on the shelf.
- Floor Space Planning Design and optimize your entire store layout to improve customer flow and maximize sales per square meter.
- Range Maintenance Identify your top-performing products and eliminate slow-movers to ensure your product assortment remains profitable and relevant.
- Retail Analytics Access built-in reporting dashboards to track category performance and identify new opportunities for growth and efficiency.
- Automation Tools Generate hundreds of planograms automatically using pre-defined templates and data rules to save hours of manual work.
- Cluster Optimization Group your stores based on similar demographics or performance traits to deliver localized product ranges effectively.
PlanogramBuilder Features
- 3D Visual Editor. Build and view your shelf layouts in a fully interactive 3D environment to catch placement errors before they reach the store.
- Drag-and-Drop Interface. Place products on shelves quickly using a simple mouse interface that snaps items into position automatically for perfect alignment.
- Product Library Management. Upload your own product images and dimensions to create a custom database that reflects your actual physical inventory.
- Automated Reporting. Generate detailed financial and space analysis reports instantly to see how your layout impacts potential sales and stock levels.
- High-Resolution Exports. Export your finished designs as high-quality images or PDF schematics to provide clear instructions for your field teams.
- Fixture Customization. Adjust shelf heights, widths, and depths to match the exact physical dimensions of your specific retail fixtures and displays.
Pricing Comparison
DotActiv Pricing
- Basic planogramming
- Manual data entry
- Standard shelf layouts
- Access to online help
- Community support
- Everything in Free, plus:
- Import data from CSV/Excel
- Advanced planogram reporting
- Shelf report generation
- Email support
- Split-view editing
PlanogramBuilder Pricing
- Full 3D editor access
- Unlimited planograms
- Product library management
- PDF and Image exports
- Standard technical support
- Web-based cloud storage
- Everything in Monthly, plus:
- Discounted annual rate
- Priority email support
- Continuous software updates
- Secure data hosting
- Multi-user management options
Pros & Cons
DotActiv
Pros
- Highly accurate data integration from Excel and CSV
- Excellent customer support and detailed training resources
- Intuitive drag-and-drop interface for planogram creation
- Powerful reporting that highlights underperforming shelf space
Cons
- Significant learning curve for advanced automation features
- Hardware requirements can be demanding for large databases
- Initial data mapping requires careful setup time
PlanogramBuilder
Pros
- Very easy to learn for non-technical users
- Realistic 3D rendering improves stakeholder buy-in
- Web-based access requires no complex local installation
- Excellent customer support and responsive technical team
Cons
- Initial product data upload can be time-consuming
- Advanced automation features require higher-tier setup
- Requires a stable internet connection for cloud saving