Fathom
Fathom is a financial reporting and analysis software that transforms your accounting data into visual reports, automated insights, and forward-looking forecasts to help you make better business decisions.
Pulley
Pulley is a comprehensive equity management platform that helps startups and established companies track their cap table, issue digital securities, and stay compliant with automated 409A valuations and tax filings.
Quick Comparison
| Feature | Fathom | Pulley |
|---|---|---|
| Website | fathomhq.com | pulley.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | $55/month | Free |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2010 | 2019 |
| Headquarters | Brisbane, Australia | San Francisco, USA |
Overview
Fathom
Fathom is a reporting and financial analysis tool that helps you see exactly how your business is performing. Instead of digging through complex spreadsheets, you can create beautiful, automated reports that highlight the metrics that matter most to your stakeholders. You can easily track key performance indicators, monitor trends, and compare different entities or branches side-by-side to identify growth opportunities.
The platform simplifies the way you handle consolidations and multi-currency reporting, making it ideal for franchises or companies with multiple locations. You can also build detailed financial forecasts and 'what-if' scenarios to plan for the future with confidence. It connects directly to your existing accounting software, ensuring your data is always up-to-date and accurate without manual entry.
Pulley
Pulley is a dedicated equity management platform designed to help you navigate the complexities of ownership from your first hire to your exit. Instead of messy spreadsheets, you get a single source of truth for your cap table, allowing you to issue shares, track vesting schedules, and manage option pools with total precision.
You can model future fundraising rounds to see exactly how new investments will impact your ownership and dilution. The platform also automates critical compliance tasks like 409A valuations and Rule 701 tracking, ensuring you stay audit-ready as you scale. Whether you are a founder at the seed stage or a CFO at a late-stage company, Pulley simplifies the legal and financial hurdles of equity.
Overview
Fathom Features
- Automated Reporting Create professional, branded reports in minutes using pre-built templates that sync automatically with your accounting data.
- Visual Analytics Transform dry financial numbers into interactive charts and graphs that make it easy to spot trends and outliers.
- Financial Forecasting Build three-way forecasts and model different business scenarios to see how today's decisions impact your future cash flow.
- KPI Tracking Choose from over 50 standard KPIs or create your own custom metrics to monitor what drives your business success.
- Multi-Entity Consolidations Combine financial data from multiple companies or branches into a single view with automated currency conversions.
- Benchmarking Tools Compare the performance of different business units or clients against each other to identify top performers and laggards.
Pulley Features
- Cap Table Management. Maintain a real-time, cloud-based record of your company ownership that updates automatically as you issue new securities.
- Fundraising Modeling. Run 'what-if' scenarios to visualize how future investment rounds and SAFEs will impact your dilution and share price.
- Digital Security Issuance. Issue stock options, RSUs, and certificates digitally to employees and investors with built-in legal workflows and signatures.
- Automated 409A Valuations. Get audit-ready valuations quickly through the platform to stay compliant with IRS regulations without the typical manual headache.
- Employee Equity Portals. Give your team members their own login to view their vesting progress, exercise options, and understand the value of their equity.
- Compliance & Tax Tracking. Automate your 83(b) election tracking and Rule 701 disclosures to ensure you never miss a critical filing deadline.
Pricing Comparison
Fathom Pricing
- All reporting and analysis features
- Financial forecasting tools
- Consolidations and benchmarking
- Unlimited users
- Direct accounting integrations
- Standard and custom KPIs
- Everything in Starter, plus:
- Volume discount per company
- Multi-entity reporting
- Consolidated group analysis
- Intercompany eliminations
- Global currency support
Pulley Pricing
- Up to 25 stakeholders
- Unlimited SAFEs and side letters
- Basic cap table management
- Onboarding support
- Data migration from spreadsheets
- Everything in Seed, plus:
- Up to 40 stakeholders
- Standard 409A valuation included
- Fundraising modeling tools
- Exercise and tax tracking
- Equity grant workflows
Pros & Cons
Fathom
Pros
- Beautiful visual reports that are easy for non-accountants to understand
- Seamless integration with Xero, QuickBooks, and MYOB
- Saves hours of manual work on monthly reporting packs
- Powerful consolidation features for complex business structures
Cons
- Initial setup of custom KPIs can be time-consuming
- Forecasting module has a steeper learning curve than reporting
- Pricing can become expensive for firms with many clients
Pulley
Pros
- Extremely fast and responsive customer support team
- Intuitive interface compared to legacy equity platforms
- Quick turnaround times for 409A valuations
- Easy onboarding process for new employees
Cons
- Pricing can jump significantly between tier levels
- Advanced reporting features require higher-tier plans
- Limited international support for certain tax jurisdictions