Frazer
Frazer provides comprehensive dealer management software designed to help independent used car dealers manage inventory, processing sales, and accounting tasks within a single integrated platform.
Tekion
Tekion provides a cloud-native automotive retail platform that connects the entire vehicle journey by integrating dealer management, customer relationship management, and digital retail tools into one unified ecosystem.
Quick Comparison
| Feature | Frazer | Tekion |
|---|---|---|
| Website | frazer.com | tekion.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $70/month | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1985 | 2016 |
| Headquarters | Canton, USA | Pleasanton, USA |
Overview
Frazer
Frazer is a specialized dealer management system (DMS) built specifically for the needs of independent used car dealers. You can manage your entire dealership lifecycle from a single interface, including inventory tracking, customer processing, and complex sales paperwork. The software simplifies the often-tedious task of staying compliant with state-specific forms and regulations, ensuring your documentation is always accurate and professional.
You can also handle your own financing with built-in Buy-Here-Pay-Here (BHPH) tools or integrate with external lenders. The platform eliminates the need for separate accounting software by providing full general ledger capabilities tailored for the automotive industry. Whether you are a small lot or a high-volume independent dealer, you can streamline your daily operations and focus more on selling cars than managing paperwork.
Tekion
Tekion offers a comprehensive cloud-native platform designed to modernize how you run your automotive dealership. Instead of juggling disconnected legacy systems, you get a unified Automotive Retail Cloud that brings your sales, service, parts, and accounting departments into a single interface. This integration allows you to track every customer interaction from the first website visit to the final service appointment without losing data between departments.
You can manage your entire inventory, process digital deals, and handle service scheduling through a mobile-friendly environment that works on any device. The platform focuses on removing the friction typically found in car buying by providing your team with real-time data and AI-driven insights. Whether you operate a single rooftop or a large multi-franchise group, you can scale your operations and improve your margins through better visibility and faster transaction times.
Overview
Frazer Features
- Inventory Management Track your vehicle costs, floor planning, and maintenance records while automatically uploading your listings to over 200 marketing websites.
- Sales Processing Generate all necessary state-specific buyer orders, bills of sale, and title applications with pre-filled data to save time and reduce errors.
- BHPH Collections Manage your own financing with automated payment scheduling, late fee calculations, and detailed customer payment history tracking.
- Integrated Accounting Monitor your dealership's financial health with a full general ledger that tracks every penny from sales, expenses, and inventory costs.
- Digital Document Storage Scan and attach important documents directly to vehicle or customer records so you can go paperless and find files instantly.
- Credit Reporting Report your customers' payment history to major credit bureaus directly through the software to help them build credit while protecting your assets.
Tekion Features
- Unified Retail Platform. Manage your entire dealership from a single login where sales, service, and accounting data flow together in real-time.
- Digital Retail Integration. Allow your customers to start their purchase online and finish in-store with perfectly synced deal data and pricing.
- Mobile Service Tooling. Equip your technicians and advisors with tablets to perform walk-arounds, take photos, and send digital estimates for instant approval.
- AI-Powered Analytics. Access predictive insights that help you optimize your inventory mix and identify high-probability sales leads automatically.
- Zero-Contact Service. Provide your customers with digital check-ins, automated status updates, and secure mobile payment options for a modern service experience.
- Real-Time Accounting. Eliminate month-end stress with automated financial reporting and real-time visibility into your dealership's cash flow and profitability.
Pricing Comparison
Frazer Pricing
- Unlimited inventory and sales
- State-specific forms library
- Full accounting and general ledger
- Over 200 marketing integrations
- Unlimited technical support
- Regular software and form updates
- Everything in Full System, plus:
- Multi-user access support
- Networked database sharing
- Simultaneous data entry
- Customized user permissions
Tekion Pricing
Pros & Cons
Frazer
Pros
- Exceptional customer support with fast response times
- Very affordable flat-rate pricing for small dealers
- Extensive library of compliant state-specific forms
- Reliable accounting features tailored for car sales
Cons
- Interface feels dated compared to modern web apps
- Requires Windows environment for native installation
- Learning curve for complex BHPH accounting setups
Tekion
Pros
- Modern cloud-native interface is much faster than legacy systems
- Eliminates the need for multiple third-party software integrations
- Mobile-first design allows staff to work from anywhere
- Frequent software updates provide new features without manual installs
Cons
- Significant effort required for initial data migration
- Learning curve for staff accustomed to older legacy platforms
- Custom pricing requires a detailed sales consultation process