GetResponse vs Keap Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

GetResponse

0.0 (0 reviews)

GetResponse is an all-in-one marketing platform providing email automation, website building, and paid advertisement tools to help small businesses grow their audience and increase online sales effectively.

Starting at Free
Free Trial 30 days
VS

Keap

0.0 (0 reviews)

Keap is an all-in-one CRM and marketing automation platform designed to help small businesses capture leads, manage customer relationships, and automate repetitive sales tasks to grow more efficiently.

Starting at $249/mo
Free Trial 14 days

Quick Comparison

Feature GetResponse Keap
Website getresponse.com keap.com
Pricing Model Freemium Subscription
Starting Price Free $249/month
FREE Trial ✓ 30 days free trial ✓ 14 days free trial
Free Plan ✓ Has free plan ✘ No free plan
Product Demo ✘ No product demo ✓ Request demo here
Deployment saas mobile cloud mobile
Integrations Shopify WordPress Salesforce WooCommerce Zapier Google Analytics Stripe PayPal Slack Magento QuickBooks Zapier Shopify WordPress Gmail Outlook PayPal Stripe Leadpages Instapage
Target Users solopreneur small-business mid-market small-business solopreneur
Target Industries professional-services real-estate coaching
Customer Count 0 0
Founded Year 1998 2001
Headquarters Gdańsk, Poland Chandler, Arizona

Overview

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GetResponse

GetResponse is a comprehensive marketing platform designed to help you grow your audience and sell products online without needing multiple disconnected tools. You can build professional email campaigns, create automated lead funnels, and host live webinars all within a single interface. It simplifies the technical side of digital marketing so you can focus on your strategy and customer relationships.

The platform is built for small to mid-sized businesses, solopreneurs, and ecommerce stores looking to scale their operations. You can start with a free-forever plan to build your list and upgrade as your subscriber count grows. Whether you need a simple landing page or a complex automated sales journey, you can manage the entire process from your dashboard.

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Keap

Keap provides a centralized hub to manage your small business operations by combining CRM, email marketing, and automation into one interface. You can stop juggling multiple apps and start capturing leads automatically through custom forms, landing pages, and social media integrations. The platform helps you stay organized by keeping every client interaction, document, and payment record in a single searchable contact record.

You can eliminate manual follow-ups by building automated sequences that trigger based on client behavior. Whether you are sending invoices, scheduling appointments, or launching email campaigns, the software handles the repetitive work so you can focus on closing deals. It is specifically built for small businesses and entrepreneurs who need to scale their sales process without adding more administrative staff.

Overview

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GetResponse Features

  • AI Email Generator Create engaging email content and subject lines in seconds using AI-powered suggestions tailored to your specific industry.
  • Visual Automation Builder Design complex customer journeys with a drag-and-drop interface to send the right message at the perfect time.
  • Website Builder Launch your professional website using AI-driven templates and a code-free editor that looks great on all mobile devices.
  • Webinar Hosting Connect with your audience through integrated webinar software that includes screen sharing, polls, and call-to-action buttons.
  • Conversion Funnels Set up pre-built funnels for sales, leads, or webinars to track your customer's progress from click to purchase.
  • Paid Ad Management Run and track your Facebook, Instagram, and Google ads directly from your account to drive more targeted traffic.
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Keap Features

  • Automated Lead Capture. Collect lead information automatically from your website or social media and instantly trigger personalized follow-up sequences.
  • Visual Sales Pipeline. Track every deal's progress with a drag-and-drop interface that shows you exactly where prospects are in your sales process.
  • Easy Automation Builder. Create sophisticated 'when-then' automation rules to handle repetitive tasks like appointment reminders and invoice follow-ups.
  • Dedicated Business Line. Keep your personal and professional life separate with a dedicated business phone number for calls and texts on your smartphone.
  • Integrated Payments. Send professional invoices and collect payments directly through the CRM using popular processors like PayPal, Stripe, or WePay.
  • Appointment Scheduling. Share your booking link with clients so they can schedule meetings based on your real-time availability without back-and-forth emails.

Pricing Comparison

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GetResponse Pricing

Free
$0
  • Up to 500 contacts
  • 2,500 newsletters per month
  • 1 landing page
  • Website builder access
  • Signup forms and popups
K

Keap Pricing

Pro
$249
  • 1,500 contacts included
  • 2 users included
  • Email marketing
  • Sales pipeline & analysis
  • Automated lead capture
  • Appointments & payments
  • Landing page builder

Pros & Cons

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GetResponse

Pros

  • Comprehensive all-in-one toolkit reduces software costs
  • Highly intuitive visual automation workflow builder
  • Excellent deliverability rates for email campaigns
  • Built-in webinar functionality is a unique advantage

Cons

  • Pricing increases significantly as your contact list grows
  • The website builder has limited customization options
  • Phone support is only available on higher tiers
A

Keap

Pros

  • Powerful automation engine saves hours of manual work
  • All-in-one functionality replaces multiple separate software subscriptions
  • Excellent visual campaign builder for mapping customer journeys
  • Reliable customer support and extensive training resources

Cons

  • Higher starting price point compared to basic CRMs
  • Significant learning curve for complex automation features
  • Initial setup can be time-consuming for new users
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