Handwrytten vs Lob Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Handwrytten

0.0 (0 reviews)

Handwrytten is a robotic handwriting service that allows you to send personalized, pen-written notes and greeting cards directly from your computer or CRM to improve customer engagement.

Starting at Free
Free Trial NO FREE TRIAL
VS

Lob

0.0 (0 reviews)

Lob is an automated direct mail platform that enables you to send personalized physical mail, verify addresses, and track delivery with the same ease as sending digital emails.

Starting at Free
Free Trial NO FREE TRIAL

Quick Comparison

Feature Handwrytten Lob
Website handwrytten.com lob.com
Pricing Model Freemium Freemium
Starting Price Free Free
FREE Trial ✘ No free trial ✘ No free trial
Free Plan ✓ Has free plan ✓ Has free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile saas
Integrations Salesforce HubSpot Zapier Shopify Microsoft Dynamics Zoho CRM Pipedrive Integromat SyncApps Salesforce HubSpot Segment Braze Iterable Zapier Google Drive Adobe Experience Cloud
Target Users solopreneur small-business mid-market mid-market enterprise
Target Industries real-estate non-profit e-commerce financial-services healthcare real-estate
Customer Count 0 0
Founded Year 2014 2013
Headquarters Phoenix, USA San Francisco, USA

Overview

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Handwrytten

Handwrytten helps you scale the personal touch of a handwritten note without picking up a pen. By using custom-designed robots that hold real pilot G2 pens, the platform transforms your digital text into physical mail that looks and feels authentic. You can choose from dozens of handwriting styles or even have your own handwriting digitized for a truly personal signature on every piece of mail you send.

Whether you are thanking a customer for a purchase, following up on a sales lead, or sending holiday cards to your entire database, you can automate the process entirely. The platform integrates directly with your existing tools like Salesforce and HubSpot, allowing you to trigger physical mail based on digital actions. It is an ideal solution for sales teams, real-estate agents, and non-profits who want to stand out in a crowded digital inbox.

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Lob

Lob transforms how you handle physical mail by bringing the speed and automation of digital tools to the offline world. You can automate the entire lifecycle of direct mail—from creation and printing to mailing and tracking—using a single platform. This eliminates manual coordination with print shops and mail houses, allowing you to trigger personalized postcards, letters, and checks directly from your existing CRM or tech stack.

You can also ensure your data is accurate with built-in address verification that cleanses and formats global addresses in real-time. Whether you are a developer looking for robust APIs or a marketer needing a dashboard to launch retention campaigns, Lob helps you scale your physical outreach while maintaining full visibility into delivery status and campaign performance.

Overview

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Handwrytten Features

  • Robotic Handwriting Send notes written by robots using real ink pens that create natural variations in pressure and style for total authenticity.
  • Custom Handwriting Styles Choose from over 30 unique handwriting styles or pay a one-time fee to digitize your own personal handwriting and signature.
  • CRM Integrations Connect your CRM to trigger handwritten notes automatically when a deal closes, a birthday arrives, or a new lead signs up.
  • Bulk Sending Upload a spreadsheet of contacts and send hundreds of personalized notes at once without spending hours writing them by hand.
  • Insert Business Cards Include your own business cards, gift cards, or custom inserts inside your envelopes to drive more value from every mailing.
  • Mobile App Access Draft and send handwritten notes directly from your iPhone or Android device while you are traveling or between meetings.
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Lob Features

  • Direct Mail API. Connect your existing software to automate the sending of personalized letters, postcards, and checks with simple code.
  • Address Verification. Verify and standardize US and international addresses instantly to reduce return-to-sender mail and save on postage costs.
  • Campaign Analytics. Track your mail pieces in real-time with per-piece tracking so you know exactly when your customers receive them.
  • HTML Templating. Create dynamic mail designs using HTML and CSS to personalize every piece of mail for your specific recipients.
  • Automated Checks. Send secure, compliant checks to vendors or customers automatically without ever touching a printer or an envelope.
  • Global Delivery. Reach customers in over 190 countries using a distributed print network that ensures fast and reliable local delivery.

Pricing Comparison

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Handwrytten Pricing

Pay-As-You-Go
$0
  • No monthly commitment
  • Access to all handwriting styles
  • Standard card pricing
  • Full CRM integration access
  • Mobile app usage
  • Bulk upload capabilities
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Lob Pricing

Developer
$0
  • Access to all APIs
  • Test environment
  • Up to 300 address verifications
  • Standard delivery speeds
  • Community support access

Pros & Cons

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Handwrytten

Pros

  • High open rates compared to traditional direct mail
  • Authentic look that is difficult to distinguish from human writing
  • Seamless integration with popular platforms like Zapier and Shopify
  • Wide variety of high-quality card designs available

Cons

  • International postage can be expensive for global campaigns
  • Custom handwriting digitization requires a significant upfront fee
  • Limited control over exact character spacing in some styles
A

Lob

Pros

  • Automates tedious manual printing and mailing tasks
  • Excellent API documentation makes integration very straightforward
  • Real-time tracking provides digital-level visibility for mail
  • Address verification significantly reduces wasted postage costs

Cons

  • Monthly platform fees can be high for small teams
  • HTML template rendering can sometimes be finicky
  • Customer support response times vary on lower tiers
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