Keap
Keap is an all-in-one CRM and marketing automation platform designed to help small businesses capture leads, manage customer relationships, and automate repetitive sales tasks to grow more efficiently.
Pipeline CRM
Pipeline CRM is a sales-focused management platform designed to help small and mid-sized businesses organize leads, track deal progress, and automate follow-ups to close more sales faster.
Quick Comparison
| Feature | Keap | Pipeline CRM |
|---|---|---|
| Website | keap.com | pipelinecrm.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $249/month | $25/month |
| FREE Trial | ✓ 14 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2001 | 2006 |
| Headquarters | Chandler, Arizona | Seattle, USA |
Overview
Keap
Keap provides a centralized hub to manage your small business operations by combining CRM, email marketing, and automation into one interface. You can stop juggling multiple apps and start capturing leads automatically through custom forms, landing pages, and social media integrations. The platform helps you stay organized by keeping every client interaction, document, and payment record in a single searchable contact record.
You can eliminate manual follow-ups by building automated sequences that trigger based on client behavior. Whether you are sending invoices, scheduling appointments, or launching email campaigns, the software handles the repetitive work so you can focus on closing deals. It is specifically built for small businesses and entrepreneurs who need to scale their sales process without adding more administrative staff.
Pipeline CRM
Pipeline CRM focuses on making your sales process as visible and frictionless as possible. Instead of fighting with complex enterprise tools, you get a streamlined interface where you can track every lead, contact, and deal in one central hub. It helps you eliminate the guesswork from your morning by showing exactly which prospects need a follow-up and which deals are ready to close.
You can manage your entire sales funnel using visual pipelines that reflect your actual business stages. The platform excels at removing administrative hurdles by syncing your emails and automating task reminders. Whether you are a solo founder or a growing sales team, it provides the reporting and organization you need to grow your revenue without the steep learning curve of larger systems.
Overview
Keap Features
- Automated Lead Capture Collect lead information automatically from your website or social media and instantly trigger personalized follow-up sequences.
- Visual Sales Pipeline Track every deal's progress with a drag-and-drop interface that shows you exactly where prospects are in your sales process.
- Easy Automation Builder Create sophisticated 'when-then' automation rules to handle repetitive tasks like appointment reminders and invoice follow-ups.
- Dedicated Business Line Keep your personal and professional life separate with a dedicated business phone number for calls and texts on your smartphone.
- Integrated Payments Send professional invoices and collect payments directly through the CRM using popular processors like PayPal, Stripe, or WePay.
- Appointment Scheduling Share your booking link with clients so they can schedule meetings based on your real-time availability without back-and-forth emails.
Pipeline CRM Features
- Visual Pipeline Management. See exactly where every deal stands in your sales cycle with a clear, drag-and-drop interface that tracks progress.
- Email Sync and Tracking. Connect your Gmail or Outlook account to automatically log conversations and see exactly when prospects open your messages.
- Unlimited Custom Fields. Tailor your data collection by adding as many custom fields as you need to track industry-specific lead information.
- Automated Task Reminders. Set up automatic follow-up reminders so you never miss a critical touchpoint with a high-value prospect again.
- Sales Forecasting Reports. Generate instant reports to predict future revenue and identify which stages of your funnel need more attention.
- Mobile Sales App. Access your entire database, update deal statuses, and call contacts directly from your phone while working in the field.
Pricing Comparison
Keap Pricing
- 1,500 contacts included
- 2 users included
- Email marketing
- Sales pipeline & analysis
- Automated lead capture
- Appointments & payments
- Landing page builder
- Everything in Pro, plus:
- 2,500 contacts included
- 3 users included
- Advanced reporting
- E-commerce tools
- Promo codes & upsells
- Marketing analytics
Pipeline CRM Pricing
- Unlimited records and deals
- Basic sales pipeline
- Email tracking and sync
- Mobile app access
- File storage
- Standard integrations
- Everything in Start, plus:
- Multiple sales pipelines
- Automated sales flows
- Advanced reporting tools
- Custom profile permissions
- API access
Pros & Cons
Keap
Pros
- Powerful automation engine saves hours of manual work
- All-in-one functionality replaces multiple separate software subscriptions
- Excellent visual campaign builder for mapping customer journeys
- Reliable customer support and extensive training resources
Cons
- Higher starting price point compared to basic CRMs
- Significant learning curve for complex automation features
- Initial setup can be time-consuming for new users
Pipeline CRM
Pros
- Extremely short learning curve for new sales reps
- Clean and uncluttered interface improves daily focus
- Reliable two-way email sync with major providers
- Highly responsive customer support team based in US
Cons
- Limited marketing automation compared to larger suites
- Reporting customization can feel restrictive for power users
- Basic tier lacks some essential automation features