Red Points vs ZeroFox Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Red Points

0.0 (0 reviews)

Red Points is an automated brand protection platform that detects and removes online intellectual property infringements like counterfeit products, gray market sales, and digital piracy to secure your global revenue.

Starting at --
Free Trial NO FREE TRIAL
VS

ZeroFox

0.0 (0 reviews)

ZeroFox provides a unified external cybersecurity platform that protects your organization by identifying and disrupting digital threats across the public attack surface, including social media, mobile, and dark web.

Starting at --
Free Trial NO FREE TRIAL

Quick Comparison

Feature Red Points ZeroFox
Website redpoints.com zerofox.com
Pricing Model Custom Custom
Starting Price Custom Pricing Custom Pricing
FREE Trial ✘ No free trial ✘ No free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas saas mobile
Integrations Amazon eBay Alibaba Instagram Facebook Shopify Mercado Libre AliExpress YouTube Telegram Splunk Palo Alto Networks Slack Microsoft Sentinel ServiceNow Okta CrowdStrike Rapid7 Swimlane Tines
Target Users small-business mid-market enterprise mid-market enterprise
Target Industries retail consumer-goods media-entertainment finance retail healthcare
Customer Count 0 0
Founded Year 2011 2013
Headquarters Barcelona, Spain Baltimore, USA

Overview

R

Red Points

Red Points provides you with an automated way to protect your brand's intellectual property across the digital landscape. Instead of manually searching for infringements, you can use AI-driven technology to scan global marketplaces, social media, and websites for counterfeit goods, unauthorized sellers, and pirated content. The platform identifies potential threats in real-time, allowing you to validate and take down illegal listings with just a few clicks.

You can manage your entire enforcement process from a centralized dashboard that tracks success rates and ROI. It is designed for brands of all sizes—from growing e-commerce businesses to global enterprises—looking to maintain brand integrity and recover lost revenue. By automating the detection and takedown process, you save hundreds of hours of manual legal work while ensuring your customers only interact with authentic products.

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ZeroFox

ZeroFox helps you protect your business outside the traditional network perimeter. You can monitor the entire digital landscape—from social media and mobile app stores to the dark web—to find impersonations, data leaks, and phishing attacks targeting your brand. The platform doesn't just alert you to problems; it actively disrupts threats by taking down malicious content and blocking fraudulent accounts on your behalf.

You can manage your entire external attack surface through a single interface that combines artificial intelligence with expert analysis. Whether you are protecting high-profile executives from physical threats or securing your brand's reputation from digital fraud, the platform provides the visibility you need to stay ahead of attackers. It is designed for security teams at mid-to-large organizations who need to automate the detection and removal of external risks.

Overview

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Red Points Features

  • Automated Web Crawling Scan over 5,000 global marketplaces and social media platforms 24/7 to find unauthorized uses of your brand.
  • Image Recognition Identify counterfeit products and logo misuse automatically using advanced photo analysis that catches even altered images.
  • Instant Takedowns Initiate enforcement actions immediately through pre-established agreements with major platforms to remove infringing listings fast.
  • Seller Tracking Uncover the identity of high-volume infringers and map out distribution networks to target the source of the problem.
  • Gray Market Monitoring Detect when your authentic products are being sold outside of authorized channels to protect your pricing and distribution.
  • ROI Reporting Track the value of every removed listing so you can see exactly how much revenue you are protecting.
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ZeroFox Features

  • Automated Takedowns. Request and track the removal of malicious content, phishing sites, and fake social profiles with a single click.
  • Dark Web Monitoring. Scan hidden forums and marketplaces to find leaked credentials or sensitive data before they are used against you.
  • Brand Protection. Identify unauthorized use of your logos and trademarks across the web to prevent customer confusion and fraud.
  • Executive Protection. Secure your leadership team by monitoring for physical threats, doxxing, and impersonation attempts on social platforms.
  • Phishing Detection. Find and block look-alike domains and deceptive URLs that trick your employees and customers into sharing data.
  • Mobile App Security. Detect rogue applications in official and third-party stores that are illegally using your brand to spread malware.

Pricing Comparison

R

Red Points Pricing

Z

ZeroFox Pricing

Pros & Cons

M

Red Points

Pros

  • Automated takedown process saves significant manual labor
  • Intuitive dashboard makes tracking infringements very simple
  • Excellent coverage across niche international marketplaces
  • Responsive customer success team helps optimize search rules

Cons

  • Initial setup requires time to calibrate search terms
  • Occasional false positives require manual review
  • Custom pricing can be high for very small brands
A

ZeroFox

Pros

  • Excellent automated takedown capabilities for malicious content
  • Comprehensive visibility across social media and dark web
  • Intuitive dashboard simplifies complex threat data
  • Strong support from dedicated threat intelligence analysts
  • Effective at identifying brand impersonation quickly

Cons

  • Initial configuration requires significant time and effort
  • Occasional false positives in social media alerts
  • Custom reporting features can be difficult to navigate
  • Premium pricing may be high for smaller teams
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