Medallia
Medallia is an enterprise experience management platform that captures customer and employee signals across all channels to provide real-time insights and automated actions for improving brand loyalty.
Survicate
Survicate is a flexible survey software that helps you collect continuous customer feedback across web, mobile, and email to improve your product experience and increase customer retention rates.
Quick Comparison
| Feature | Medallia | Survicate |
|---|---|---|
| Website | medallia.com | survicate.com |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✓ 10 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2001 | 2013 |
| Headquarters | San Francisco, USA | Warsaw, Poland |
Overview
Medallia
Medallia helps you understand and improve every interaction people have with your brand. By capturing feedback across text, voice, video, and digital channels, you can see exactly where your customer experience excels or falls short. The platform uses artificial intelligence to analyze millions of data points in real-time, automatically identifying trends and predicting future behavior so you can stay ahead of customer needs.
You can empower your entire team—from the front line to the C-suite—with personalized dashboards that show relevant insights for their specific roles. Whether you are looking to reduce customer churn, boost employee engagement, or optimize digital products, the software provides the tools to close the loop and take meaningful action. It is designed for large organizations that need to manage complex experience programs at a global scale.
Survicate
Survicate helps you capture the voice of your customers at every touchpoint without disrupting their journey. You can trigger surveys based on specific user behavior, send them via email, or embed them directly into your mobile app. This allows you to gather real-time insights into user satisfaction, Net Promoter Score (NPS), and feature requests.
The platform centralizes your feedback data, making it easy to identify patterns and act on customer needs quickly. You can integrate these insights directly into your existing tech stack, ensuring your product and marketing teams stay aligned with what your users actually want. It is designed for scaling businesses that need professional feedback loops without complex implementation.
Overview
Medallia Features
- Omnichannel Capture Collect feedback from your customers wherever they are, including email, SMS, mobile apps, web, and even physical locations.
- Athena AI Uncover hidden patterns in your data with built-in artificial intelligence that predicts customer behavior and identifies high-impact issues.
- Text Analytics Analyze unstructured text from reviews and social media to understand the sentiment and themes behind what people are saying.
- Video Feedback Capture the emotion and context of customer experiences through video submissions that bring your data to life for stakeholders.
- Action Management Route critical feedback automatically to the right team members so you can resolve issues and close the loop quickly.
- Experience Orchestration Personalize customer journeys in real-time by triggering specific actions based on the feedback and signals you receive.
Survicate Features
- Multi-Channel Surveys. Reach your customers wherever they are by deploying surveys via email, shareable links, web apps, or native mobile applications.
- Targeted Website Surveys. Trigger surveys based on user behavior like exit intent, time on page, or scroll depth to capture contextual feedback.
- NPS Tracking. Measure and monitor your Net Promoter Score over time with automated distribution and built-in analytics to gauge loyalty.
- Visual Survey Builder. Create professional, branded surveys in minutes using a drag-and-drop interface and a library of over 400 ready-to-use templates.
- Skip Logic and Branching. Personalize the survey experience for your users by showing only relevant questions based on their previous answers.
- Real-Time Analytics. Analyze your feedback instantly with automated reports and dashboards that highlight key trends and customer sentiment.
Pricing Comparison
Medallia Pricing
Survicate Pricing
- Up to 25 responses per month
- Unlimited surveys
- Unlimited seats
- 1-month data retention
- Standard survey templates
- Everything in Free, plus:
- Up to 250 responses per month
- HubSpot and Salesforce integrations
- Custom CSS and branding
- Advanced survey logic
- Multilingual surveys
Pros & Cons
Medallia
Pros
- Powerful real-time data processing for large organizations
- Highly customizable dashboards for different user roles
- Excellent sentiment analysis for unstructured text data
- Strong mobile app for monitoring feedback on-the-go
Cons
- Significant time investment required for initial setup
- High price point geared toward enterprise budgets
- Interface can feel complex for non-technical users
Survicate
Pros
- Extremely easy to set up and launch first survey
- Excellent native integrations with popular CRM and marketing tools
- Highly customizable design to match your brand identity
- Great variety of pre-built templates for different use cases
Cons
- Response limits on lower tiers can be restrictive
- Advanced reporting features require higher-tier paid plans
- Mobile SDK implementation may require developer assistance