REVIEWS.io
REVIEWS.io is a Google-licensed review platform that helps you collect, manage, and display customer feedback across multiple channels to build trust and increase your online conversion rates.
Trustpilot
Trustpilot is a digital review platform that helps you build brand credibility by collecting and displaying verified customer feedback to improve your online reputation and sales.
Quick Comparison
| Feature | REVIEWS.io | Trustpilot |
|---|---|---|
| Website | reviews.io | trustpilot.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | $45/month | Free |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2007 |
| Headquarters | Leicester, UK | Copenhagen, Denmark |
Overview
REVIEWS.io
REVIEWS.io helps you harness the power of customer feedback to grow your brand's reputation and sales. You can automate the collection of company and product reviews through customizable email and SMS invitations. The platform is a licensed Google Review Partner, meaning your ratings can appear as stars in Google Ads and Google Shopping, directly impacting your click-through rates and lowering your customer acquisition costs.
You can also collect visual user-generated content, such as photos and videos, to create social proof that resonates with modern shoppers. The platform integrates with major e-commerce tools like Shopify and Klaviyo, allowing you to manage your entire reputation from a single dashboard. Whether you are a small boutique or a global retailer, you can use these insights to improve your products and build a more transparent relationship with your audience.
Trustpilot
Trustpilot helps you harness the power of customer feedback to grow your business and build lasting trust. You can automate the collection of service and product reviews, giving your customers a voice while providing you with the social proof needed to convert browsers into buyers. The platform allows you to display these reviews through customizable widgets on your website, which can improve your search engine rankings and increase click-through rates on your digital ads.
You can also use the built-in analytics to gain deep insights into customer sentiment and identify areas for operational improvement. Whether you are a small local shop or a global enterprise, the platform provides the tools to manage your online reputation actively. By responding to reviews and resolving issues publicly, you demonstrate your commitment to customer service and turn potentially negative experiences into opportunities for brand loyalty.
Overview
REVIEWS.io Features
- Google Seller Ratings Display your star ratings in Google Search and Shopping ads to increase trust and boost your click-through rates.
- Automated Invitations Send automated review requests via email or SMS immediately after a purchase to capture feedback while it is fresh.
- Visual Reviews Collect and display customer photos and videos on your product pages to provide authentic social proof for shoppers.
- Reputation Management Direct your customers to leave reviews on third-party sites like Trustpilot, Facebook, or Google to balance your online presence.
- Social Proof Editor Turn your best reviews into eye-catching social media graphics with a built-in editor to share across Instagram and Facebook.
- Video First Reviews Empower your customers to record video testimonials directly from their smartphones to create high-impact, relatable marketing content.
Trustpilot Features
- Automated Review Invitations. Send automated emails to your customers after a purchase to collect verified reviews without manual effort.
- TrustBox Widgets. Display your star rating and latest reviews on your website using customizable widgets to boost conversion rates.
- Review Insights. Analyze customer sentiment with AI-powered tools to understand what your customers love and what needs fixing.
- Google Seller Ratings. Boost your visibility in search results by qualifying for gold stars in your Google Ads and Shopping campaigns.
- Social Media Sharing. Turn your best reviews into eye-catching social media posts with built-in design tools to attract new customers.
- Fraud Detection. Protect your reputation with automated systems that identify and flag fake reviews to ensure your feedback stays authentic.
Pricing Comparison
REVIEWS.io Pricing
- Google Seller Ratings
- Google Product Ratings
- Unlimited monthly invitations
- Review publishing to social
- Standard email templates
- Basic reporting
- Everything in Launch, plus:
- Video reviews
- Photo reviews
- SMS review invitations
- Advanced email editor
- Klaviyo & Gorgias integrations
Trustpilot Pricing
- Claim your profile page
- 100 review invitations per month
- 2 TrustBox widgets
- Reply to reviews
- Basic performance reports
- Everything in Free, plus:
- 500 review invitations per month
- 8 TrustBox widgets
- Google Seller Ratings
- Ad-free profile page
- Marketing assets for social media
Pros & Cons
REVIEWS.io
Pros
- Official Google partnership ensures star ratings appear in ads
- Highly customizable email templates match your brand identity
- Excellent customer support with fast response times
- Seamless integration with Shopify and popular marketing tools
- Affordable entry point compared to major competitors
Cons
- SMS credits often require additional costs
- Learning curve for advanced CSS customization
- Dashboard interface can feel cluttered for new users
Trustpilot
Pros
- High brand recognition increases customer trust instantly
- Easy integration with popular e-commerce platforms
- Significant impact on Google Search visibility
- User-friendly dashboard for managing multiple reviews
Cons
- Paid plans are expensive for small businesses
- Limited customization options on the free tier
- Occasional challenges with removing unfair negative reviews