CDK Global
CDK Global provides integrated technology solutions and data insights to help automotive retailers manage every aspect of their dealership operations from sales and service to inventory and finance.
Tekion
Tekion provides a cloud-native automotive retail platform that connects the entire vehicle journey by integrating dealer management, customer relationship management, and digital retail tools into one unified ecosystem.
Quick Comparison
| Feature | CDK Global | Tekion |
|---|---|---|
| Website | cdkglobal.com | tekion.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1972 | 2016 |
| Headquarters | Hoffman Estates, USA | Pleasanton, USA |
Overview
CDK Global
CDK Global offers a comprehensive dealership management system (DMS) designed to run your entire automotive business on a single, integrated platform. You can manage the complete customer lifecycle, from the initial digital marketing touchpoint and vehicle sale to long-term service retention and financial reporting. The software connects your front-office sales activities with back-office accounting to ensure your data remains consistent and your workflows stay efficient.
By using this platform, you can modernize your showroom experience with digital contracting and provide your service department with mobile tools for faster check-ins. It scales to support everything from single-location family dealerships to massive, multi-brand enterprise groups. You gain access to real-time data insights that help you identify profit leaks and optimize your inventory mix based on local market demand.
Tekion
Tekion offers a comprehensive cloud-native platform designed to modernize how you run your automotive dealership. Instead of juggling disconnected legacy systems, you get a unified Automotive Retail Cloud that brings your sales, service, parts, and accounting departments into a single interface. This integration allows you to track every customer interaction from the first website visit to the final service appointment without losing data between departments.
You can manage your entire inventory, process digital deals, and handle service scheduling through a mobile-friendly environment that works on any device. The platform focuses on removing the friction typically found in car buying by providing your team with real-time data and AI-driven insights. Whether you operate a single rooftop or a large multi-franchise group, you can scale your operations and improve your margins through better visibility and faster transaction times.
Overview
CDK Global Features
- Foundational DMS Run your entire dealership on a centralized system that connects sales, service, parts, and accounting data in real-time.
- Digital Contracting Speed up your F&I process by generating and signing deal documents electronically for a faster, paperless closing experience.
- Service View Equip your technicians with mobile tablets to perform walk-around inspections and send instant repair estimates to customers.
- Modern Retail CRM Track every lead and automate your follow-ups to ensure no potential buyer falls through the cracks during their journey.
- Inventory Insights Analyze local market trends to stock the right vehicles at the right price and maximize your turn rate.
- Fortellis Marketplace Connect your DMS to hundreds of third-party applications through an open API platform to customize your tech stack.
Tekion Features
- Unified Retail Platform. Manage your entire dealership from a single login where sales, service, and accounting data flow together in real-time.
- Digital Retail Integration. Allow your customers to start their purchase online and finish in-store with perfectly synced deal data and pricing.
- Mobile Service Tooling. Equip your technicians and advisors with tablets to perform walk-arounds, take photos, and send digital estimates for instant approval.
- AI-Powered Analytics. Access predictive insights that help you optimize your inventory mix and identify high-probability sales leads automatically.
- Zero-Contact Service. Provide your customers with digital check-ins, automated status updates, and secure mobile payment options for a modern service experience.
- Real-Time Accounting. Eliminate month-end stress with automated financial reporting and real-time visibility into your dealership's cash flow and profitability.
Pricing Comparison
CDK Global Pricing
Tekion Pricing
Pros & Cons
CDK Global
Pros
- Deeply integrated modules reduce the need for manual data reconciliation
- Robust reporting capabilities provide granular visibility into dealership profitability
- Open API platform allows for extensive third-party software integrations
- Comprehensive feature set covers every department from parts to payroll
Cons
- Significant learning curve due to the complexity of the system
- Implementation and training process can be lengthy for new users
- Customer support response times can vary during peak periods
Tekion
Pros
- Modern cloud-native interface is much faster than legacy systems
- Eliminates the need for multiple third-party software integrations
- Mobile-first design allows staff to work from anywhere
- Frequent software updates provide new features without manual installs
Cons
- Significant effort required for initial data migration
- Learning curve for staff accustomed to older legacy platforms
- Custom pricing requires a detailed sales consultation process