Channeltivity
Channeltivity is a user-friendly partner relationship management solution that helps you manage deal registration, channel marketing, and partner training to accelerate your indirect sales growth and strengthen relationships.
Lasso CRM
Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.
Quick Comparison
| Feature | Channeltivity | Lasso CRM |
|---|---|---|
| Website | channeltivity.com | lassocrm.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $1599/month | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2007 | 2003 |
| Headquarters | Charlotte, USA | Vancouver, Canada |
Overview
Channeltivity
Channeltivity is a partner relationship management (PRM) platform designed to help you manage and scale your indirect sales channels. Instead of struggling with messy spreadsheets and missed emails, you get a centralized portal where you can track deal registrations, distribute marketing assets, and manage partner training. It simplifies the entire lifecycle of partner engagement, from initial onboarding to closing co-sell opportunities.
You can easily integrate the platform with your existing CRM to ensure data flows smoothly between your direct and indirect sales teams. Whether you are launching your first formal partner program or managing a global network of distributors, the software provides the structure you need to stay organized. It helps you eliminate channel conflict and gives your partners the self-service tools they need to be successful.
Lasso CRM
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.
The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.
Overview
Channeltivity Features
- Deal Registration Prevent channel conflict by allowing partners to register leads and track their approval status in real-time.
- Partner Portal Give your partners a branded self-service home where they can access resources, training, and support materials.
- MDF Management Track marketing development funds by managing requests, approvals, and claims within a single automated workflow.
- Joint Business Planning Collaborate with your partners on strategic goals and track progress against shared key performance indicators.
- Content Distribution Share the latest sales sheets, logos, and co-branded marketing materials with your entire partner network instantly.
- Partner Training Onboard and certify your partners with built-in modules to ensure they have the knowledge to sell.
Lasso CRM Features
- Lead Management. Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
- Sales Automation. Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
- Inventory Tracking. Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
- Email Marketing. Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
- Reporting & Analytics. Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
- Mobile Access. Access your prospect data and update lead status from the sales center or the field using any mobile device.
Pricing Comparison
Channeltivity Pricing
- Unlimited partners and users
- Deal Registration module
- Library and Resource Center
- Partner Onboarding & Profiles
- Email and News tools
- Standard Support
- Everything in Standard, plus:
- Native CRM integration
- Bi-directional data sync
- Automated lead distribution
- Advanced reporting and dashboards
- Premium integration support
Lasso CRM Pricing
Pros & Cons
Channeltivity
Pros
- Intuitive interface makes partner adoption very high
- Flat-fee pricing prevents unexpected costs as you scale
- Excellent native integration with Salesforce and HubSpot
- Quick implementation compared to other enterprise PRMs
Cons
- High starting price point for very small startups
- Limited customization for highly complex enterprise workflows
- No built-in native payment processing for MDF
Lasso CRM
Pros
- Built specifically for new home sales workflows
- Excellent automated lead capture from listing sites
- Highly effective mass email and marketing tools
- Strong reporting on lead sources and conversions
- Responsive customer support team for technical help
Cons
- Interface feels dated compared to modern CRMs
- Learning curve for setting up complex workflows
- Limited customization options for specific niche needs