Crisp
Crisp is an all-in-one business messaging platform that connects your team with customers through live chat, shared inboxes, and automated chatbots to improve support and drive sales growth.
Lasso CRM
Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.
Quick Comparison
| Feature | Crisp | Lasso CRM |
|---|---|---|
| Website | crisp.chat | lassocrm.com |
| Pricing Model | Freemium | Custom |
| Starting Price | Free | Custom Pricing |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 2003 |
| Headquarters | Nantes, France | Vancouver, Canada |
Overview
Crisp
Crisp is a versatile messaging platform designed to unify your customer communications into a single, collaborative dashboard. You can manage live chat, email, WhatsApp, and social media messages without jumping between tabs. It helps you build stronger relationships by providing your team with the tools needed to respond faster and more personally to every inquiry.
You can deploy automated chatbots to handle routine questions around the clock or use the built-in knowledge base to let customers help themselves. Whether you are a small startup or a growing support team, the platform scales with your needs. It focuses on reducing response times and increasing customer satisfaction through a clean, intuitive interface that requires almost no technical training to master.
Lasso CRM
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.
The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.
Overview
Crisp Features
- Shared Inbox Centralize all your customer conversations from email, Live Chat, WhatsApp, and Messenger into one collaborative team dashboard.
- Live Chat Engage with your website visitors in real-time using a customizable chat widget that matches your brand's look.
- Chatbot Builder Create automated conversation flows with a visual editor to qualify leads and answer common questions 24/7.
- CRM Integration Store and organize customer data automatically so you can view conversation histories and user profiles instantly.
- Knowledge Base Build a dedicated help center so your customers can find answers to their own questions instantly.
- MagicBrowse See what your customers see on their screen in real-time to provide faster, more accurate technical support.
- Campaigns Send targeted outbound emails and in-app messages to re-engage your users and drive higher conversion rates.
- Mobile Apps Stay connected to your customers on the go with native iOS and Android apps for your support team.
Lasso CRM Features
- Lead Management. Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
- Sales Automation. Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
- Inventory Tracking. Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
- Email Marketing. Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
- Reporting & Analytics. Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
- Mobile Access. Access your prospect data and update lead status from the sales center or the field using any mobile device.
Pricing Comparison
Crisp Pricing
- 2 seats included
- Live chat widget
- Mobile apps
- Contact list
- Basic notifications
- Everything in Free, plus:
- Up to 4 seats included
- Unlimited history
- Canned responses
- Private notes
- Audio messages
- Customized widget
Lasso CRM Pricing
Pros & Cons
Crisp
Pros
- Pricing is per website rather than per user seat
- MagicBrowse feature makes technical troubleshooting much easier
- Setup is extremely fast with a simple code snippet
- Mobile app is highly responsive for remote teams
- Clean interface reduces the learning curve for new agents
Cons
- Chatbot builder is only available on the highest tier
- Analytics and reporting could be more detailed
- Limited customization options for the free widget version
Lasso CRM
Pros
- Built specifically for new home sales workflows
- Excellent automated lead capture from listing sites
- Highly effective mass email and marketing tools
- Strong reporting on lead sources and conversions
- Responsive customer support team for technical help
Cons
- Interface feels dated compared to modern CRMs
- Learning curve for setting up complex workflows
- Limited customization options for specific niche needs