GoSmallBiz
GoSmallBiz provides a comprehensive suite of business management tools and legal assistance designed to help small business owners start, manage, and grow their ventures with expert guidance and digital resources.
Lasso CRM
Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.
Quick Comparison
| Feature | GoSmallBiz | Lasso CRM |
|---|---|---|
| Website | gosmallbiz.com | lassocrm.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $19/month | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✘ No product demo | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1996 | 2003 |
| Headquarters | Alpharetta, USA | Vancouver, Canada |
Overview
GoSmallBiz
GoSmallBiz is an all-in-one platform designed to give you the tools and expert advice needed to run a successful small business. Instead of jumping between different apps, you can manage your customer relationships, send email marketing campaigns, and build a professional website all from a single dashboard. It serves as a digital headquarters where you can also access business document templates and a business plan software to map out your company's future growth.
Beyond just software, you get direct access to experts who can answer your specific business, legal, and tax questions. This combination of digital tools and professional consultation helps you solve complex problems without hiring expensive outside firms. Whether you are just starting your first side hustle or managing an established small team, you can use these resources to streamline your operations and stay compliant with legal requirements.
Lasso CRM
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.
The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.
Overview
GoSmallBiz Features
- Expert Business Advice Submit your specific business questions to a team of experts and receive personalized answers to help you make informed decisions.
- Business Plan Software Build a professional, investor-ready business plan using step-by-step wizards and templates that guide you through every section.
- Customer Relationship Management Track your leads and customers in a simplified CRM that helps you manage interactions and close more sales.
- Email Marketing Design and send professional email campaigns to your subscriber list to keep your audience engaged and drive repeat business.
- Website Builder Create a professional online presence for your brand with an easy-to-use builder that requires no coding or technical skills.
- Legal Document Library Access a massive library of customizable legal forms and business documents to protect your interests and save on legal fees.
Lasso CRM Features
- Lead Management. Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
- Sales Automation. Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
- Inventory Tracking. Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
- Email Marketing. Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
- Reporting & Analytics. Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
- Mobile Access. Access your prospect data and update lead status from the sales center or the field using any mobile device.
Pricing Comparison
GoSmallBiz Pricing
- Unlimited business consultation
- Business plan software
- Legal document library
- Business forms and templates
- Corporate minutes tool
- Everything in Standard, plus:
- Website builder and hosting
- CRM software
- Email marketing tools
- Digital footprint reports
Lasso CRM Pricing
Pros & Cons
GoSmallBiz
Pros
- Direct access to expert consultants provides high value
- Comprehensive library of legal and business documents
- All-in-one dashboard reduces the need for multiple subscriptions
- Affordable entry point for new business owners
Cons
- Individual software tools are less advanced than standalone apps
- No free trial available to test the platform
- Interface can feel dated compared to modern SaaS
- Consultation response times can vary by topic
Lasso CRM
Pros
- Built specifically for new home sales workflows
- Excellent automated lead capture from listing sites
- Highly effective mass email and marketing tools
- Strong reporting on lead sources and conversions
- Responsive customer support team for technical help
Cons
- Interface feels dated compared to modern CRMs
- Learning curve for setting up complex workflows
- Limited customization options for specific niche needs