Lasso CRM
CRM Software
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlik
The Magazine Manager is a comprehensive publishing CRM designed to help you manage advertising sales, production workflows, and digital editions within a single integrated web-based platform.
Main Demo Video
The Magazine Manager is a specialized CRM built specifically for the unique needs of the publishing industry. You can manage your entire publication lifecycle from a single dashboard, moving seamlessly from initial ad sales and contract management to production tracking and final invoicing. It eliminates the need for disconnected spreadsheets by centralizing your contact data, flat-planning tools, and digital asset management.
You can track your sales pipeline in real-time and automate the billing process for both print and digital media. The platform also includes tools for circulation management and email marketing, helping you grow your audience while keeping your internal operations organized. Whether you run a single local title or a large multi-national media group, you can scale the system to fit your specific team structure and workflow requirements.
Main dashboard with project overview
Kanban-style task management
Gantt chart timeline view
Workflow automation builder
Stop juggling multiple apps to run your publication. The Magazine Manager brings your sales, production, and accounting into one place so you can focus on growing your media brand.
Track your entire sales pipeline and manage contracts specifically designed for print and digital advertising schedules.
Map out your magazine layout visually with drag-and-drop tools to organize editorial and advertising placements.
Monitor the status of every creative asset and automate reminders to clients for missing artwork or approvals.
Generate invoices automatically based on your flat plan and sync your financial data directly with accounting software.
Convert your print layouts into interactive digital editions to expand your reach across mobile and web platforms.
Manage your subscriber lists and distribution schedules to ensure your publication reaches the right audience on time.
Pricing for The Magazine Manager is customized based on your specific publication needs and team size. You can request a personalized demo to see the platform in action and receive a tailored quote. While they don't offer a standard free trial, the team provides a guided walkthrough to ensure the software fits your workflow.
Based on feedback from publishing professionals on G2 and Capterra, here is what you can expect when using this platform for your media business:
Perfect for magazine publishers and media companies who need to integrate ad sales, production, and billing into a single specialized workflow.
The Magazine Manager is a solid choice if you are tired of using generic CRMs that don't understand the nuances of ad sizes, flat plans, and issue-based billing. It excels at connecting your sales team with your production department, ensuring that what is sold actually makes it onto the page correctly.
You should be prepared for a bit of a learning curve, as the system is deep and highly configurable. However, for serious publishers looking to professionalize their operations and eliminate manual data entry, the efficiency gains are significant. Consider this if you want a dedicated industry solution rather than a patchwork of general tools.
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Main dashboard with project overview