Refiner
Refiner is a customer survey software for SaaS companies that helps you capture actionable product feedback and calculate NPS, CSAT, and CES scores with highly targeted in-app widgets.
Zonka Feedback
Zonka Feedback is an omnichannel survey and customer experience management platform that helps you capture, track, and analyze real-time feedback across multiple touchpoints to improve customer satisfaction and loyalty.
Quick Comparison
| Feature | Refiner | Zonka Feedback |
|---|---|---|
| Website | refiner.io | zonkafeedback.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $99/month | $49/month |
| FREE Trial | ✓ 14 days free trial | ✓ 7 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2019 | 2015 |
| Headquarters | Paris, France | Gurugram, India |
Overview
Refiner
Refiner is a specialized survey and customer feedback platform designed specifically for SaaS teams who need to understand their users better. Instead of sending generic email surveys that get ignored, you can trigger perfectly timed in-app widgets based on specific user behavior. This allows you to capture feedback while your product is top-of-mind, leading to significantly higher response rates and more accurate data.
You can use the platform to automate your entire customer research process, from tracking Net Promoter Scores (NPS) to conducting product-market fit surveys. It helps you identify at-risk customers before they churn and uncover which features your power users value most. By syncing this feedback directly with your CRM or product analytics tools, you turn raw survey responses into actionable data for your product and success teams.
Zonka Feedback
Zonka Feedback is a versatile customer experience platform that helps you collect and manage feedback across every touchpoint. Instead of juggling multiple tools, you can create beautiful surveys for tablets, kiosks, websites, email, and SMS from a single dashboard. You can measure critical metrics like Net Promoter Score (NPS), Customer Effort Score (CES), and Customer Satisfaction (CSAT) to understand exactly how your customers feel in real-time.
The platform enables you to close the feedback loop faster by setting up instant alerts for negative responses. You can assign tasks to your team members and track resolutions to ensure no customer issue goes unresolved. Whether you are managing a single retail store or a global enterprise, the software scales to provide deep insights through automated reporting and real-time analytics.
Overview
Refiner Features
- In-App Survey Widgets Launch beautiful, non-intrusive surveys directly in your web or mobile app to catch users while they are active.
- Precise User Targeting Trigger surveys based on specific user traits or behaviors so you only ask the right questions to the right people.
- Automated NPS Tracking Set up recurring Net Promoter Score campaigns that run on autopilot to monitor your customer loyalty over time.
- Product-Market Fit Surveys Measure how disappointed your users would be without your product using built-in templates designed for growth.
- Real-Time Alerts Get instant notifications in Slack or email when a customer leaves a negative response so you can intervene immediately.
- Visual Analytics Dashboard Analyze your survey performance and customer sentiment trends with clear, easy-to-read charts and segmentation tools.
Zonka Feedback Features
- Omnichannel Distribution. Reach your customers wherever they are by sending surveys via email, SMS, QR codes, or embedded website widgets.
- Offline Survey App. Collect feedback on tablets and mobile devices without an internet connection, then sync your data once you are back online.
- CX Metric Tracking. Measure and analyze NPS, CSAT, and CES scores with built-in templates designed to track long-term customer loyalty and satisfaction.
- Real-time Alerts. Get instant notifications for specific responses so you can address unhappy customers immediately and prevent churn.
- Logic and Branching. Create dynamic surveys that change based on user responses to keep questions relevant and improve completion rates.
- Advanced Reporting. Visualize your data with automated reports, trend analysis, and text analytics to uncover hidden patterns in customer feedback.
Pricing Comparison
Refiner Pricing
- Up to 5,000 monthly active users
- Unlimited surveys and responses
- All survey types (NPS, CSAT, CES)
- In-app, email, and link surveys
- Basic integrations and webhooks
- Standard reporting and analytics
- Everything in Essentials, plus:
- Up to 5,000 monthly active users
- Advanced segmentation and targeting
- Custom branding and CSS
- Priority support
- Advanced integrations (Salesforce, HubSpot)
Zonka Feedback Pricing
- 2,500 email/SMS sessions
- Unlimited survey responses
- NPS, CSAT, and CES surveys
- Basic reporting and analytics
- Email and chat support
- Everything in Starter, plus:
- 10,000 email/SMS sessions
- Advanced survey logic
- Multilingual surveys
- Partial response capture
- White labeling options
Pros & Cons
Refiner
Pros
- High response rates compared to traditional email surveys
- Excellent targeting options based on real-time user behavior
- Clean and modern survey design that matches your brand
- Seamless integration with popular tools like Segment and Slack
Cons
- Starting price point may be high for early-stage startups
- Requires technical installation of a code snippet or SDK
- Advanced customization features require higher-tier paid plans
Zonka Feedback
Pros
- Extremely easy to set up and launch surveys quickly
- Excellent offline mode for trade shows and retail stores
- Highly responsive customer support team available for help
- Clean and intuitive user interface for survey creators
Cons
- Learning curve for complex custom reporting features
- Email customization options can feel limited at times
- Pricing can scale quickly for high-volume SMS users