Brand24
Brand24 is a social listening platform that provides real-time access to mentions of your brand across social media, news, blogs, videos, forums, podcasts, and review sites.
Reputation
Reputation is a unified platform that helps you manage your online presence, customer reviews, and local search visibility to drive better customer experiences and business growth.
Quick Comparison
| Feature | Brand24 | Reputation |
|---|---|---|
| Website | brand24.com | reputation.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $79/month | Custom Pricing |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2011 | 2006 |
| Headquarters | Wroclaw, Poland | San Ramon, USA |
Overview
Brand24
Brand24 gives you instant access to what people are saying about your business across the entire web. Instead of manually searching for feedback, you receive real-time alerts whenever your brand, competitors, or specific keywords are mentioned on social platforms, news sites, blogs, and forums. This allows you to respond to customer queries immediately and manage your online reputation before issues escalate.
You can track your brand's reach and sentiment through automated reports and a visual dashboard that highlights trends. The platform helps you identify industry influencers and monitor competitor activity to stay ahead in your market. Whether you are a small business owner or part of a large marketing agency, you can use these insights to measure the impact of your PR campaigns and improve customer satisfaction.
Reputation
Reputation helps you take control of your brand’s digital footprint across the entire customer journey. You can monitor and respond to reviews from hundreds of sites, manage your local business listings, and analyze customer sentiment in one central dashboard. It transforms messy feedback into actionable insights so you can improve your operations and climb search rankings.
You can also engage with customers on social media and send automated surveys to gather direct feedback. The platform is designed for multi-location businesses and large enterprises that need to maintain a consistent brand image across dozens or thousands of physical sites. By unifying your reputation data, you can see exactly how your locations perform and where you need to focus your team's efforts.
Overview
Brand24 Features
- Mentions Feed Discover what people are saying about your brand in real-time across social media, blogs, and news sites.
- Sentiment Analysis Automatically categorize mentions as positive, negative, or neutral to understand how people feel about your brand.
- Instant Alerts Receive mobile or email notifications the moment a critical mention appears so you can react immediately.
- Influencer Score Identify the most influential voices in your industry to prioritize your outreach and partnership efforts.
- Data Exporting Generate automated PDF reports and Excel sheets to share key performance metrics with your team or clients.
- Comparison Tab Compare your brand's performance against competitors to see who has a higher share of voice.
Reputation Features
- Review Management. Monitor and respond to customer reviews across Google, Facebook, and industry-specific sites from one unified inbox.
- Business Listings. Keep your business hours, address, and contact info accurate across the web to improve your local search rankings.
- Social Suite. Publish content, respond to comments, and track engagement across all your social media profiles in a single view.
- Reputation Score. Track a real-time metric that measures your brand health against competitors and identifies specific areas for improvement.
- Customer Surveys. Create and send automated surveys via email or SMS to collect direct feedback and boost your review volume.
- Insights and Analytics. Use AI-driven sentiment analysis to understand what customers love or hate about your business at scale.
Pricing Comparison
Brand24 Pricing
- Track up to 3 keywords
- 2,000 mentions per month
- Daily/Weekly reports
- Sentiment analysis
- Mobile app access
- Newsletter tracking
- Everything in Individual, plus:
- Track up to 7 keywords
- 5,000 mentions per month
- Unlimited users
- Podcast and Newsletter monitoring
- PDF and Excel reports
Reputation Pricing
Pros & Cons
Brand24
Pros
- Setup is incredibly fast and requires no technical skills
- Real-time alerts help you catch negative comments instantly
- Sentiment analysis accurately identifies customer moods
- Influencer tracking simplifies your marketing outreach
- Clean dashboard makes data easy to visualize
Cons
- Historical data is limited on lower-priced tiers
- Pricing can be high for very small businesses
- Occasional spam mentions require manual filtering
Reputation
Pros
- Centralizes feedback from hundreds of different sources
- Intuitive dashboard makes tracking multiple locations easy
- Strong automated reporting for executive presentations
- Effective tools for increasing Google review volume
- Responsive customer success team for enterprise accounts
Cons
- Mobile app lacks some desktop functionality
- Initial setup and mapping can be time-consuming
- Social media posting tools feel less advanced
- Premium features require a significant financial investment