Lasso CRM vs Ricochet360

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Mar 2026 8 min read

Lasso CRM

Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.

0.0 (0 reviews)
Starting at --
Free Trial 14 days
VS

Ricochet360

Ricochet360 is an all-in-one sales execution platform that combines a cloud phone system, power dialer, and CRM to help high-volume sales teams automate lead follow-up and close more deals.

0.0 (0 reviews)
Starting at --
Free Trial 30 days

Quick Comparison

Feature Monday.com Asana
Starting Price $8/user/mo $10.99/user/mo
Free Plan ✓ Yes (2 seats) ✓ Yes (15 users)
Free Trial 14 days 30 days
Deployment Cloud-based Cloud-based
Mobile Apps ✓ iOS, Android ✓ iOS, Android
Integrations 200+ 100+
Gantt Charts ✓ Timeline view ✓ Timeline view
Automation ✓ Advanced ✓ Basic
Best For Visual teams, automation Task-focused teams

Overview

L

Lasso CRM

<p>Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.</p> <p>The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.</p>

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Ricochet360

<p>Ricochet360 is a comprehensive sales execution platform designed to help you manage the entire lifecycle of a lead from a single interface. By integrating a cloud phone system and power dialer directly into a CRM, it eliminates the friction of switching between different tools. You can automate your entire outreach strategy, ensuring that every new lead is contacted within seconds through automated calls, emails, and SMS messages.</p> <p>The platform is built specifically for high-volume outbound and inbound sales environments like insurance, mortgage, and solar. You can track every interaction with your prospects, manage your sales pipeline visually, and use real-time reporting to see exactly which agents and lead sources are performing best. It helps you stay organized and persistent without the manual effort of traditional data entry.</p>

Pricing Comparison

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Lasso CRM Pricing

Free
$0
  • Up to 2 seats
  • Unlimited boards
  • 200+ templates
A

Ricochet360 Pricing

Free
$0
  • Up to 15 users
  • Unlimited tasks
  • List & Board views

Pros & Cons

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Lasso CRM

Pros

  • Highly visual and intuitive
  • Powerful automation
  • 200+ integrations
  • Great mobile apps

Cons

  • Can get expensive for larger teams
  • Free plan limited to 2 users
  • Learning curve for advanced features
A

Ricochet360

Pros

  • Excellent task dependencies
  • Free plan supports 15 users
  • Strong reporting features
  • Great for enterprise teams

Cons

  • Higher starting price
  • Less visual than Monday.com
  • Fewer integrations

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