Lasso CRM
Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.
Salesmsg
Salesmsg is a two-way business texting software that enables you to send and receive SMS and MMS messages from your computer or mobile device to engage your customers instantly.
Quick Comparison
| Feature | Lasso CRM | Salesmsg |
|---|---|---|
| Website | lassocrm.com | salesmsg.com |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $25/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2003 | 2017 |
| Headquarters | Vancouver, Canada | Delray Beach, USA |
Overview
Lasso CRM
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.
The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.
Salesmsg
Salesmsg is a two-way business texting platform designed to help you connect with your leads and customers through SMS and MMS. Instead of relying on slow email threads, you can have real-time conversations directly from your computer or mobile device. You can easily manage high volumes of messages with a shared team inbox, ensuring no customer query goes unanswered.
The platform integrates deeply with your existing CRM, allowing you to automate texts based on specific triggers like new lead signups or appointment bookings. Whether you are a small business owner or part of a growing sales team, Salesmsg helps you increase response rates and close deals faster by meeting your customers exactly where they are—on their phones.
Overview
Lasso CRM Features
- Lead Management Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
- Sales Automation Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
- Inventory Tracking Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
- Email Marketing Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
- Reporting & Analytics Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
- Mobile Access Access your prospect data and update lead status from the sales center or the field using any mobile device.
Salesmsg Features
- Two-Way Business Texting. Send and receive SMS and MMS messages from your business number to have real-time conversations with your customers.
- Shared Team Inbox. Collaborate with your team in a centralized inbox where you can assign conversations and tag teammates for faster responses.
- CRM Integrations. Sync your texts automatically with HubSpot, Salesforce, or Pipedrive to keep all your customer interactions in one place.
- Automated Texting. Set up automated workflows to send welcome texts or follow-ups based on specific actions your customers take.
- Canned Responses. Save time by creating templates for your most common questions so you can reply to customers in seconds.
- Call Broadcasting. Send mass text updates to your entire contact list at once for promotions, announcements, or urgent alerts.
Pricing Comparison
Lasso CRM Pricing
Salesmsg Pricing
- 500 messages per month
- 1 local or toll-free number
- Unlimited contacts
- Shared team inbox
- Mobile apps for iOS and Android
- Standard CRM integrations
- Everything in Standard, plus:
- 4,000 messages per month
- Multiple team members
- Advanced automation triggers
- Priority support access
- Custom sender ID options
Pros & Cons
Lasso CRM
Pros
- Built specifically for new home sales workflows
- Excellent automated lead capture from listing sites
- Highly effective mass email and marketing tools
- Strong reporting on lead sources and conversions
- Responsive customer support team for technical help
Cons
- Interface feels dated compared to modern CRMs
- Learning curve for setting up complex workflows
- Limited customization options for specific niche needs
Salesmsg
Pros
- Seamless integration with popular CRMs like HubSpot
- Very easy to set up and use immediately
- Mobile app allows for responsive customer service
- Reliable message delivery and notification system
Cons
- Credits do not always roll over monthly
- International texting options are currently limited
- Pricing can scale quickly for high-volume senders