Bria vs GoTo Connect Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Bria

0.0 (0 reviews)

Bria is a flexible softphone application that enables you to manage high-quality voice, video, and team messaging across multiple devices using your existing VoIP service provider.

Starting at $2.95/mo
Free Trial 21 days
VS

GoTo Connect

0.0 (0 reviews)

GoTo Connect is an all-in-one communications software that integrates business phone systems, video conferencing, and text messaging into a single cloud-based platform to streamline your team collaboration.

Starting at $27/mo
Free Trial 14 days

Quick Comparison

Feature Bria GoTo Connect
Website counterpath.com gotoconnect.com
Pricing Model Subscription Subscription
Starting Price $2.95/month $27/month
FREE Trial ✓ 21 days free trial ✓ 14 days free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile desktop cloud mobile desktop
Integrations Microsoft Outlook Google Contacts Active Directory LDAP Salesforce HubSpot Zendesk Salesforce Microsoft Teams Slack Google Workspace Zendesk Zoho CRM HubSpot ServiceNow
Target Users freelancer small-business mid-market enterprise small-business mid-market
Target Industries
Customer Count 0 0
Founded Year 2002 2003
Headquarters Vancouver, Canada Boston, USA

Overview

B

Bria

Bria is a versatile softphone solution that transforms your desktop or mobile device into a powerful communication hub. Instead of being tied to a physical desk phone, you can take your business extensions anywhere while maintaining professional voice and video quality. It works by overlaying your existing VoIP service, giving you a modern interface for calls, presence, and team messaging without requiring you to switch providers.

You can easily manage multiple accounts and synchronize your contacts across all your devices for a consistent experience. Whether you are a solo professional needing a reliable mobile dialer or a large enterprise looking to deploy softphones to hundreds of remote employees, Bria provides the tools to stay connected. It solves the problem of fragmented communication by consolidating your calling and messaging into one intuitive application.

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GoTo Connect

GoTo Connect provides you with a unified communication system that replaces fragmented tools with one simple interface. You can manage your business phone calls, host high-definition video meetings, and send professional text messages from your computer or mobile device. It eliminates the need for expensive hardware and complex on-site maintenance by moving your entire phone system to the cloud.

You can easily set up custom call routing, automated attendants, and shared team lines to ensure you never miss a customer inquiry. The platform scales effortlessly as your business grows, making it a reliable choice for small offices and distributed enterprises alike. By centralizing your communications, you reduce administrative overhead and give your team the flexibility to work from anywhere with an internet connection.

Overview

B

Bria Features

  • HD Voice and Video Experience crystal-clear audio and high-definition video calls that make your remote meetings feel like face-to-face conversations.
  • Multi-Device Sync Log in on your desktop, tablet, or smartphone and keep your contacts and call history perfectly synchronized across every screen.
  • Team Messaging Send instant messages to your colleagues and create group chats to keep projects moving without leaving the app.
  • Presence Indicators See at a glance who is available, busy, or away so you know the best time to reach out to your team.
  • Advanced Call Handling Manage your calls professionally with easy-to-use transfer, hold, and three-way calling features directly from your screen.
  • Push Notifications Receive incoming call alerts even when the app is closed, ensuring you stay reachable while saving your device battery life.
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GoTo Connect Features

  • Cloud Phone System. Make and receive crystal-clear business calls from any device using your professional business number.
  • Visual Dial Plan Editor. Map out your call routing with a simple drag-and-drop interface to ensure callers reach the right person.
  • Video Conferencing. Launch instant HD video meetings with up to 250 participants and share your screen with one click.
  • Business Texting. Send and receive SMS messages using your business identity to keep your personal mobile number private.
  • Virtual Fax. Send and receive faxes digitally through your email or the GoTo app without needing a physical machine.
  • Mobile and Desktop Apps. Switch between your desk phone, laptop, and smartphone instantly while staying connected to your team.

Pricing Comparison

B

Bria Pricing

Bria Solo
$2.95
  • Up to 3 devices
  • 5 VoIP accounts
  • HD voice and video
  • Call transfer and recording
  • Auto-answer and DND
  • Contact management
G

GoTo Connect Pricing

Basic
$27
  • 1 local or toll-free number
  • Unlimited extensions
  • Basic call routing
  • Video meetings (up to 4 people)
  • Mobile and desktop apps

Pros & Cons

M

Bria

Pros

  • Exceptional audio quality even on low-bandwidth connections
  • Very easy to set up with most major VoIP providers
  • Reliable push notifications ensure you never miss calls
  • Clean and intuitive interface across all platforms

Cons

  • Mobile app can consume significant battery during active use
  • Occasional sync delays between desktop and mobile versions
  • Advanced configuration may require some technical VoIP knowledge
A

GoTo Connect

Pros

  • Extremely easy to set up and configure
  • Excellent call quality and system reliability
  • Visual dial plan editor simplifies complex routing
  • Responsive customer support for technical issues
  • Seamless transition between mobile and desktop apps

Cons

  • Admin portal can feel slightly dated
  • Reporting features could be more granular
  • Occasional lag during very large video meetings
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