DotActiv
DotActiv is a category management software providing end-to-end solutions for retailers and suppliers to optimize shelf space, create data-driven planograms, and improve overall retail floor performance and profitability.
FieldAssist
FieldAssist is a specialized sales automation platform designed to help consumer goods brands streamline field operations, monitor real-time secondary sales, and optimize distribution networks through data-driven insights.
Quick Comparison
| Feature | DotActiv | FieldAssist |
|---|---|---|
| Website | dotactiv.com | fieldassist.in |
| Pricing Model | Freemium | Custom |
| Starting Price | Free | Custom Pricing |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1982 | 2014 |
| Headquarters | Cape Town, South Africa | Gurugram, India |
Overview
DotActiv
DotActiv provides you with a comprehensive suite of category management tools designed to take the guesswork out of retail planning. You can create data-driven planograms that reflect actual consumer behavior, ensuring the right products are in the right place at the right time. By integrating your sales data directly into the design process, you can optimize shelf space and improve stock turns across your entire store layout.
The platform helps you bridge the gap between high-level retail strategy and floor-level execution. You can manage everything from floor planning and range maintenance to advanced retail analytics within a single ecosystem. Whether you are a small independent retailer or a large multinational supplier, these tools allow you to maximize profitability by making more informed merchandising decisions based on real-time performance metrics.
FieldAssist
FieldAssist provides you with a comprehensive suite of tools to manage your entire field sales operation from a single interface. You can track your sales team's location in real-time, monitor individual performance against targets, and digitize the entire order-booking process at retail outlets. By moving away from manual reporting, you gain immediate visibility into secondary sales data and inventory levels across your distribution network.
The platform helps you bridge the gap between your back office and the field, ensuring your sales reps follow optimized permanent journey plans. You can also manage complex schemes, discounts, and visual merchandising audits directly through the mobile app. It is specifically built for FMCG and CPG brands that need to scale their distribution and improve market share through actionable retail analytics.
Overview
DotActiv Features
- Data-Driven Planograms Create visual shelf layouts backed by your sales data to ensure every product earns its place on the shelf.
- Floor Space Planning Design and optimize your entire store layout to improve customer flow and maximize sales per square meter.
- Range Maintenance Identify your top-performing products and eliminate slow-movers to ensure your product assortment remains profitable and relevant.
- Retail Analytics Access built-in reporting dashboards to track category performance and identify new opportunities for growth and efficiency.
- Automation Tools Generate hundreds of planograms automatically using pre-defined templates and data rules to save hours of manual work.
- Cluster Optimization Group your stores based on similar demographics or performance traits to deliver localized product ranges effectively.
FieldAssist Features
- Smart Sales App. Empower your field reps to book orders, check stock levels, and view historical data directly from their mobile devices.
- Real-time Tracking. Monitor your sales team's live location and track their daily route completion to ensure maximum market coverage.
- Analytics Dashboard. Access visual reports on secondary sales, productivity trends, and SKU performance to make faster, data-backed business decisions.
- Beat Optimization. Create and manage permanent journey plans for your reps to ensure they visit the right outlets at the right frequency.
- Visual Merchandising. Capture photos of store displays and shelf space to verify execution and maintain brand standards across all retail points.
- Scheme Management. Configure complex trade promotions and discounts that apply automatically during the order process to prevent billing errors.
Pricing Comparison
DotActiv Pricing
- Basic planogramming
- Manual data entry
- Standard shelf layouts
- Access to online help
- Community support
- Everything in Free, plus:
- Import data from CSV/Excel
- Advanced planogram reporting
- Shelf report generation
- Email support
- Split-view editing
FieldAssist Pricing
Pros & Cons
DotActiv
Pros
- Highly accurate data integration from Excel and CSV
- Excellent customer support and detailed training resources
- Intuitive drag-and-drop interface for planogram creation
- Powerful reporting that highlights underperforming shelf space
Cons
- Significant learning curve for advanced automation features
- Hardware requirements can be demanding for large databases
- Initial data mapping requires careful setup time
FieldAssist
Pros
- Excellent offline mode for areas with poor connectivity
- Highly intuitive interface for field sales representatives
- Accurate real-time location tracking and geo-fencing
- Robust reporting that simplifies complex sales data
- Responsive customer support during the implementation phase
Cons
- Initial setup and data migration takes time
- Mobile app can be heavy on battery usage
- Advanced customization requires assistance from their team