iVvy vs Lasso CRM Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

iVvy

0.0 (0 reviews)

iVvy is a cloud-based venue management software providing real-time booking engines, function space management, and automated distribution tools to help hotels and event spaces increase their revenue and efficiency.

Starting at --
Free Trial 0 days
VS

Lasso CRM

0.0 (0 reviews)

Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.

Starting at --
Free Trial NO FREE TRIAL

Quick Comparison

Feature iVvy Lasso CRM
Website ivvy.com lassocrm.com
Pricing Model Custom Custom
Starting Price Custom Pricing Custom Pricing
FREE Trial ✓ 0 days free trial ✘ No free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment cloud mobile cloud mobile
Integrations Salesforce Opera Mews Xero QuickBooks Stripe PayPal Outlook Gmail Oracle Hospitality Zillow Realtor.com BDX Mailchimp Constant Contact BombBomb CallRail Microsoft Outlook
Target Users small-business mid-market enterprise small-business mid-market enterprise
Target Industries hospitality tourism real-estate real-estate
Customer Count 0 0
Founded Year 2009 2003
Headquarters Gold Coast, Australia Vancouver, Canada

Overview

I

iVvy

iVvy provides a centralized platform to manage your entire venue or event business from a single dashboard. You can move away from manual spreadsheets and paper diaries by using a live booking engine that allows your clients to see availability and book space instantly. The software automates the lead-to-contract process, helping you respond to inquiries faster and secure more business with professional, digital proposals.

You can manage every detail of your functions, from floor plans and run sheets to food and beverage requirements. It also integrates your sales and marketing efforts by providing a built-in CRM to track client relationships and past bookings. Whether you run a small boutique space or a large hotel chain, the platform helps you streamline operations and gain better visibility into your financial performance through detailed reporting.

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Lasso CRM

Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.

The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.

Overview

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iVvy Features

  • Live Booking Engine Give your customers the ability to view real-time availability and book function spaces directly from your website 24/7.
  • Digital Proposals Create and send professional, interactive quotes that your clients can review and sign electronically to speed up approvals.
  • Function Diary Manage all your space allocations in a visual calendar that prevents double bookings and tracks every event detail.
  • Automated Invoicing Generate accurate invoices and track payments automatically, reducing manual data entry and ensuring you get paid on time.
  • Run Sheet Builder Produce detailed event schedules and kitchen notices instantly to ensure your operations team stays perfectly synchronized.
  • CRM & Lead Tracking Track every interaction with your prospects and customers in one place to build stronger relationships and repeat business.
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Lasso CRM Features

  • Lead Management. Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
  • Sales Automation. Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
  • Inventory Tracking. Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
  • Email Marketing. Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
  • Reporting & Analytics. Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
  • Mobile Access. Access your prospect data and update lead status from the sales center or the field using any mobile device.

Pricing Comparison

I

iVvy Pricing

L

Lasso CRM Pricing

Pros & Cons

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iVvy

Pros

  • Centralizes all venue data into one easy-to-access cloud platform
  • Significantly reduces the time spent creating proposals and contracts
  • Real-time availability prevents embarrassing double-booking errors for staff
  • Professional digital documents impress clients and improve brand image

Cons

  • Initial setup and data migration requires significant time investment
  • Learning curve for staff who are used to manual systems
  • Reporting tools can feel complex for very basic users
A

Lasso CRM

Pros

  • Built specifically for new home sales workflows
  • Excellent automated lead capture from listing sites
  • Highly effective mass email and marketing tools
  • Strong reporting on lead sources and conversions
  • Responsive customer support team for technical help

Cons

  • Interface feels dated compared to modern CRMs
  • Learning curve for setting up complex workflows
  • Limited customization options for specific niche needs
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