Lasso CRM
Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.
Nextiva
Nextiva is a comprehensive communication software providing cloud-based business phone systems, video conferencing, and customer relationship management tools to help you manage all your team and customer interactions in one place.
Quick Comparison
| Feature | Lasso CRM | Nextiva |
|---|---|---|
| Website | lassocrm.com | nextiva.com |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $18.95/month |
| FREE Trial | ✘ No free trial | ✓ 7 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2003 | 2006 |
| Headquarters | Vancouver, Canada | Scottsdale, USA |
Overview
Lasso CRM
Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.
The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.
Nextiva
Nextiva is a unified communications platform that brings your phone, video, and messaging together in a single interface. Instead of juggling multiple apps, you can manage all your business conversations from your desktop or mobile device. It helps you eliminate communication silos by connecting your team through internal chat and providing a clear view of every customer interaction across different channels.
You can easily set up toll-free numbers, professional auto-attendants, and advanced call routing to ensure your customers always reach the right person. The platform also includes built-in productivity tools like screen sharing and task management. It scales effectively for any business size, offering various service tiers that integrate with your existing tools like Microsoft Outlook and Google Workspace.
Overview
Lasso CRM Features
- Lead Management Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
- Sales Automation Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
- Inventory Tracking Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
- Email Marketing Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
- Reporting & Analytics Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
- Mobile Access Access your prospect data and update lead status from the sales center or the field using any mobile device.
Nextiva Features
- Unlimited Voice Calling. Make unlimited long-distance calls within the US and Canada so you never worry about per-minute charges.
- Auto-Attendant. Greet your callers professionally and route them to the correct department automatically with a customizable virtual receptionist.
- Video Conferencing. Host high-definition video meetings with screen sharing and recording capabilities to collaborate effectively with remote team members.
- Mobile & Desktop Apps. Turn your smartphone or computer into a fully functional business phone so you can work from anywhere.
- Voicemail-to-Email. Receive your voicemail messages as audio files directly in your inbox so you can listen and respond faster.
- Team Collaboration. Message your colleagues in real-time and share files within private or group chats to keep projects moving.
- Call Recording. Record and store your phone conversations to improve service quality and maintain accurate records for your business.
- Real-time Analytics. Monitor call volumes and team performance with live dashboards to make data-driven decisions for your business.
Pricing Comparison
Lasso CRM Pricing
Nextiva Pricing
- Unlimited voice & video calling
- Auto-attendant
- Voicemail-to-email
- Integrations with Outlook & Google
- 24/7 Customer support
- Mobile and desktop apps
- Everything in Essential, plus:
- Unlimited conference calls
- Multi-level auto-attendant
- Salesforce & HubSpot integrations
- SMS/MMS messaging
- Screen sharing
Pros & Cons
Lasso CRM
Pros
- Built specifically for new home sales workflows
- Excellent automated lead capture from listing sites
- Highly effective mass email and marketing tools
- Strong reporting on lead sources and conversions
- Responsive customer support team for technical help
Cons
- Interface feels dated compared to modern CRMs
- Learning curve for setting up complex workflows
- Limited customization options for specific niche needs
Nextiva
Pros
- Exceptional 24/7 customer support and onboarding
- High call quality and reliable uptime
- Easy setup process for new phone numbers
- Unified interface for multiple communication channels
- Feature-rich mobile app for remote work
Cons
- Mobile app occasionally experiences sync delays
- Interface can feel cluttered for basic users
- Pricing increases for smaller teams
- Advanced reporting requires higher-tier plans