Lasso CRM vs PatientNow Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Lasso CRM

0.0 (0 reviews)

Lasso CRM is a specialized customer relationship management software designed specifically for new home builders, developers, and sales agencies to convert more prospects into homeowners through automated lead management.

Starting at --
Free Trial NO FREE TRIAL
VS

PatientNow

0.0 (0 reviews)

PatientNow provides an all-in-one practice management solution designed to help aesthetic and elective medical practices automate workflows, increase revenue, and improve the entire patient journey from acquisition to retention.

Starting at --
Free Trial NO FREE TRIAL

Quick Comparison

Feature Lasso CRM PatientNow
Website lassocrm.com patientnow.com
Pricing Model Custom Custom
Starting Price Custom Pricing Custom Pricing
FREE Trial ✘ No free trial ✘ No free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment cloud mobile cloud desktop
Integrations Zillow Realtor.com BDX Mailchimp Constant Contact BombBomb CallRail Microsoft Outlook QuickBooks CareCredit Cherry PatientFi Solutionreach Constant Contact Mailchimp
Target Users small-business mid-market enterprise small-business mid-market enterprise
Target Industries real-estate healthcare
Customer Count 0 0
Founded Year 2003 2004
Headquarters Vancouver, Canada Greenwood Village, USA

Overview

L

Lasso CRM

Lasso CRM helps you manage the entire lifecycle of a new home sale, from the moment a lead registers on your website to the day they move in. Unlike general-purpose CRMs, this platform is built specifically for the real estate industry, meaning you get pre-configured workflows for high-volume sales environments. You can capture leads automatically from your website, third-party listing sites, and onsite kiosks to ensure no prospect falls through the cracks.

The software enables you to automate your follow-up processes with personalized email templates and scheduled touchpoints. You can also track inventory, manage contracts, and generate detailed sales reports to see exactly which marketing sources are driving your revenue. It simplifies the complex process of selling new construction by keeping your entire sales team synchronized on a single, industry-specific platform.

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PatientNow

PatientNow is a comprehensive platform built specifically for aesthetic practices, plastic surgery centers, and medical spas. You can manage your entire office from a single interface, combining electronic medical records (EMR), practice management, and specialized marketing tools. By centralizing your data, you eliminate the need for multiple disconnected systems and reduce manual administrative tasks that slow down your team.

You can automate patient follow-ups, streamline check-ins with digital intake forms, and manage complex scheduling across multiple providers. The software focuses on growing your bottom line through integrated lead management and loyalty programs that keep patients coming back. Whether you run a single boutique clinic or a multi-location enterprise, you can scale your operations while maintaining a high standard of personalized patient care.

Overview

L

Lasso CRM Features

  • Lead Management Capture leads automatically from your website and listing services so you can respond to every inquiry instantly.
  • Sales Automation Set up automated email workflows and follow-up reminders to keep your prospects engaged throughout their long buying journey.
  • Inventory Tracking Monitor the status of every lot and floorplan in real-time to provide accurate availability to your potential buyers.
  • Email Marketing Create and send professional mass emails to your entire database with built-in templates designed for real estate promotions.
  • Reporting & Analytics Run detailed reports on traffic, sales velocity, and marketing ROI to make data-driven decisions for your communities.
  • Mobile Access Access your prospect data and update lead status from the sales center or the field using any mobile device.
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PatientNow Features

  • Digital Intake Forms. Send paperless intake and consent forms to patients before they arrive to speed up your check-in process.
  • Automated Lead Tracking. Capture and track every inquiry automatically so your staff can follow up instantly and convert more prospects into patients.
  • Photo Management. Capture, store, and compare before-and-after clinical photos directly within the patient record for easy visual tracking.
  • Integrated Payments. Process credit cards and offer patient financing options directly through your management console to simplify the checkout experience.
  • Retention Marketing. Launch automated email and SMS campaigns based on patient history to encourage repeat bookings and long-term loyalty.
  • Smart Scheduling. Manage provider calendars and equipment availability in real-time to maximize your room utilization and prevent double-bookings.

Pricing Comparison

L

Lasso CRM Pricing

P

PatientNow Pricing

Pros & Cons

M

Lasso CRM

Pros

  • Built specifically for new home sales workflows
  • Excellent automated lead capture from listing sites
  • Highly effective mass email and marketing tools
  • Strong reporting on lead sources and conversions
  • Responsive customer support team for technical help

Cons

  • Interface feels dated compared to modern CRMs
  • Learning curve for setting up complex workflows
  • Limited customization options for specific niche needs
A

PatientNow

Pros

  • Comprehensive all-in-one system replaces multiple software subscriptions
  • Excellent automated follow-up tools for lead conversion
  • Specialized features built specifically for aesthetic workflows
  • Strong before-and-after photo documentation capabilities

Cons

  • Significant learning curve due to deep feature set
  • Initial setup and data migration can be time-consuming
  • Customer support response times can vary during peak hours
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