B2B Wave
B2B Wave is a specialized B2B eCommerce platform that helps wholesalers, manufacturers, and distributors manage digital storefronts, automate order processing, and sync inventory across multiple sales channels efficiently.
Picreel
Picreel is a conversion rate optimization software that uses real-time cursor tracking and exit-intent technology to display targeted offers to website visitors before they leave your site.
Quick Comparison
| Feature | B2B Wave | Picreel |
|---|---|---|
| Website | b2bwave.com | picreel.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $299/month | $14/month |
| FREE Trial | ✓ 14 days free trial | ✓ 30 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2016 | 2013 |
| Headquarters | London, UK | Redwood City, USA |
Overview
B2B Wave
B2B Wave is a dedicated eCommerce solution designed specifically for the complexities of business-to-business sales. You can move your entire wholesale operation online, replacing manual spreadsheets and phone orders with a professional digital storefront. The platform allows you to set custom price lists for different customer groups, manage complex product catalogs, and track inventory levels in real-time.
You can streamline your entire sales workflow by allowing customers to place orders 24/7 through a private, password-protected portal. It solves the headache of manual data entry by syncing directly with your existing accounting and ERP systems. Whether you are a small distributor or a growing manufacturer, you can scale your operations without adding administrative headcount by automating repetitive ordering tasks.
Picreel
Picreel is a conversion optimization platform designed to help you recover abandoning website visitors and grow your email list. By tracking mouse movements and user behavior in real-time, the software triggers targeted overlays, popups, and surveys at the exact moment a visitor is about to leave your site. You can use these interactions to offer discounts, capture lead information, or redirect users to high-value pages.
The platform is built for e-commerce businesses, SaaS companies, and digital marketers who need to increase sales without increasing their advertising spend. You can choose from a library of over 100 templates and use the built-in A/B testing engine to see which offers perform best. It integrates with your existing marketing stack to ensure every lead you capture flows directly into your CRM or email marketing tool.
Overview
B2B Wave Features
- Customer Specific Pricing Set unique price lists and discounts for individual customers or groups so they always see their negotiated rates.
- Private Sales Portal Create a secure, password-protected storefront where your approved B2B customers can browse products and place orders safely.
- Quick Ordering Tools Let your customers reorder frequently purchased items in seconds using bulk upload tools or saved shopping lists.
- Inventory Syncing Keep your stock levels accurate across all channels with automated updates that prevent overselling to your business clients.
- Sales Rep Access Equip your field sales team with tools to place orders on behalf of customers while visiting them on-site.
- Multi-Store Management Manage multiple brands or international storefronts from a single dashboard with support for different currencies and languages.
Picreel Features
- Exit-Intent Technology. Detect the exact millisecond a visitor intends to leave your site and trigger a targeted offer to keep them engaged.
- A/B Testing Engine. Run experiments on different designs and copy to discover which popups drive the highest conversion rates for your audience.
- Advanced Targeting. Segment your audience based on referral source, device type, or past behavior to show personalized messages to every visitor.
- Template Library. Choose from over 100 high-converting templates for mobile and desktop so you can launch your first campaign in minutes.
- On-Site Surveys. Gather valuable feedback from your customers directly on your website to understand why they are leaving or what they need.
- Real-Time Analytics. Track your conversion performance and lead growth through a visual dashboard that shows exactly how much revenue you generate.
Pricing Comparison
B2B Wave Pricing
- Up to 500 products
- Unlimited orders
- Customer-specific pricing
- Basic reports
- Email support
- Standard integrations
- Up to 2,000 products
- Everything in Standard, plus:
- Advanced reporting
- Sales rep modules
- Multi-currency support
- Priority email support
Picreel Pricing
- Up to 3,000 monthly visitors
- Unlimited campaigns
- All 100+ templates
- A/B testing included
- Advanced targeting rules
- 700+ integrations
- Everything in Starter, plus:
- Up to 10,000 monthly visitors
- Priority support access
- Mobile-optimized popups
- Custom CSS options
- Multi-site management
Pros & Cons
B2B Wave
Pros
- Setup process is fast compared to enterprise ERPs
- Interface is intuitive for both staff and customers
- Excellent customer support responsiveness for technical issues
- Flexible pricing rules handle complex B2B discount structures
Cons
- Design customization options are somewhat limited
- Higher starting price point than general eCommerce tools
- Mobile app functionality is more basic than desktop
Picreel
Pros
- Extremely easy to set up with one line of code
- Large variety of ready-to-use templates for different industries
- Highly responsive customer support team via live chat
- Accurate exit-intent triggers that don't annoy active users
Cons
- Analytics dashboard can feel slightly dated visually
- Learning curve for complex custom CSS modifications
- Limited features for very low-traffic websites