B2B Wave vs Mirakl Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

B2B Wave

0.0 (0 reviews)

B2B Wave is a specialized B2B eCommerce platform that helps wholesalers, manufacturers, and distributors manage digital storefronts, automate order processing, and sync inventory across multiple sales channels efficiently.

Starting at $299/mo
Free Trial 14 days
VS

Mirakl

0.0 (0 reviews)

Mirakl is an enterprise SaaS platform that enables you to launch and scale your own third-party marketplace or dropship business to accelerate eCommerce growth and expand product assortments.

Starting at --
Free Trial NO FREE TRIAL

Quick Comparison

Feature B2B Wave Mirakl
Website b2bwave.com mirakl.com
Pricing Model Subscription Custom
Starting Price $299/month Custom Pricing
FREE Trial ✓ 14 days free trial ✘ No free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile saas
Integrations QuickBooks Xero Sage Zoho Inventory Brightpearl ShipStation Stripe PayPal Zapier Mailchimp Adobe Commerce Salesforce Commerce Cloud SAP Commerce Cloud BigCommerce Shopify commercetools Stripe Adyen Akeneo Inriver
Target Users small-business mid-market mid-market enterprise
Target Industries Wholesale Manufacturing Distribution
Customer Count 0 0
Founded Year 2016 2011
Headquarters London, UK Paris, France

Overview

B

B2B Wave

B2B Wave is a dedicated eCommerce solution designed specifically for the complexities of business-to-business sales. You can move your entire wholesale operation online, replacing manual spreadsheets and phone orders with a professional digital storefront. The platform allows you to set custom price lists for different customer groups, manage complex product catalogs, and track inventory levels in real-time.

You can streamline your entire sales workflow by allowing customers to place orders 24/7 through a private, password-protected portal. It solves the headache of manual data entry by syncing directly with your existing accounting and ERP systems. Whether you are a small distributor or a growing manufacturer, you can scale your operations without adding administrative headcount by automating repetitive ordering tasks.

strtoupper($product2['name'][0])

Mirakl

Mirakl provides the infrastructure you need to transform your traditional eCommerce site into a high-growth marketplace. Instead of managing all your own inventory, you can onboard third-party sellers who list and ship their own products directly to your customers. This allows you to offer a massive variety of items without the financial risk of carrying stock or managing complex logistics chains yourself.

You can manage the entire seller lifecycle from a single dashboard, including onboarding, product catalog integration, and performance monitoring. The platform handles the technical heavy lifting of payout processing and customer service routing, so you can focus on recruiting the best partners. It is designed specifically for established retailers and B2B organizations looking to scale their digital presence rapidly and compete with global giants.

Overview

B

B2B Wave Features

  • Customer Specific Pricing Set unique price lists and discounts for individual customers or groups so they always see their negotiated rates.
  • Private Sales Portal Create a secure, password-protected storefront where your approved B2B customers can browse products and place orders safely.
  • Quick Ordering Tools Let your customers reorder frequently purchased items in seconds using bulk upload tools or saved shopping lists.
  • Inventory Syncing Keep your stock levels accurate across all channels with automated updates that prevent overselling to your business clients.
  • Sales Rep Access Equip your field sales team with tools to place orders on behalf of customers while visiting them on-site.
  • Multi-Store Management Manage multiple brands or international storefronts from a single dashboard with support for different currencies and languages.
strtoupper($product2['name'][0])

Mirakl Features

  • Seller Onboarding. Onboard and verify third-party sellers quickly using automated workflows to ensure they meet your specific quality standards.
  • Catalog Management. Import and map thousands of product listings from different sellers into your existing eCommerce storefront with automated tools.
  • Mirakl Ads. Generate additional high-margin revenue by allowing your sellers to promote their products directly within your marketplace search results.
  • Payout Management. Automate complex global payments and commission logic to ensure your sellers get paid accurately and on time.
  • Quality Control. Monitor seller performance with real-time dashboards and automated alerts to protect your brand reputation and customer satisfaction.
  • B2B Features. Manage complex B2B requirements like tiered pricing, volume discounts, and quote requests within your marketplace environment.

Pricing Comparison

B

B2B Wave Pricing

Standard
$299
  • Up to 500 products
  • Unlimited orders
  • Customer-specific pricing
  • Basic reports
  • Email support
  • Standard integrations
M

Mirakl Pricing

Pros & Cons

M

B2B Wave

Pros

  • Setup process is fast compared to enterprise ERPs
  • Interface is intuitive for both staff and customers
  • Excellent customer support responsiveness for technical issues
  • Flexible pricing rules handle complex B2B discount structures

Cons

  • Design customization options are somewhat limited
  • Higher starting price point than general eCommerce tools
  • Mobile app functionality is more basic than desktop
A

Mirakl

Pros

  • Scales effectively to handle millions of SKUs
  • Robust API documentation for custom integrations
  • Strong support for complex B2B workflows
  • Automates the tedious aspects of seller management

Cons

  • High entry cost limits use to enterprises
  • Significant technical resources required for setup
  • Interface can feel complex for new administrators
×

Please claim profile in order to edit product details and view analytics. Provide your work email @productdomain to receive a verification link.